Gross

We aren’t supposed to say it because if we do we are bigots, but I suspect that I am not the only person whose skin crawled at this.

Cadbury’s new advert has been praised by fans for being inclusive as it features a same-sex couple kissing over a Creme Egg.

The commercial, which was released to celebrate the chocolate makers’ 50th anniversary, saw two men have a steamy kiss while sharing the yummy treat.

This is clearly designed to provoke a reaction and I guess I’m playing their game, but the silent majority tends to remain a little too silent.

Since the decriminalisation of homosexuality, people have become ever more liberal minded and I count myself among them. I grew up not caring about peoples’ sexuality. It’s none of my concern. Equally though, I don’t want it shoved in my face. Yet this is what television and advertisers are determined to do. Acceptance is no longer enough, we have to celebrate. Well, no, I won’t be doing that.

As a consequence, my open minded acceptance is in danger of becoming open hostility – see also BLM and racism.

I have never regarded myself as a Mary Whitehouse pearl clutcher, but yes, I find this advert disgusting. It makes my stomach churn and my skin crawl and I will no longer be buying any Cadbury’s products. See also Gillette.

18 Comments

    • They are indeed. I’ve disliked them ever since they changed the recipe several years ago. Not pleasant to eat now. I never buy them, and I used to buy them a lot previously.

      As far as PC and ‘woke’ adverts on TV are concerned, I’m sick to death of them. Look at the couples that appear in TV adverts. Perhaps three-quarters of couples in TV adverts nowadays are mixed-race, which is unrepresentative of the UK population. White couples in TV adverts are becoming uncommon. TV adverts are now a ‘woke’ fantasy land.

      Mr Longrider, I agree with you on the matter of things such as homosexuality. It is now not enough just to tolerate homosexuality (and transsexuality). You must celebrate them too, and anyone who refuses to do so is an evil homophobic and transphobic bigot.

  1. It has become striking how much the advertising industry has been pushing the diversity agenda, since I came back to the UK last year it seems every other tv advert features a mixed-race or homosexual couple.

  2. It would probably be a more realistic if one were to stick the egg up his lover’s bum and then proceed to suck and lick it out. Gross? Very much so, but a true incident from 2004. I was one of the three Police officers arresting them in the bushes of a local park. “Dangerous Dogging” is how they described it.

  3. Mostly I find I’m becoming less liberal as a result of the rainbow diversity thing.

    Additionally, functionally retarded people of minority sexual persuasions have some real difficulty seeing that the diversity push includes a lot of brown people that have some rather extreme views on sexuality outside that defined by their book. Doubt that will end well.

    I’ve never much cared about individual sexuality. It’s rarely of any interest to me, but the push as I see it is against the family unit, and that’s served us quite well for some time. Its maybe not perfect but the alternative as offered is infinitely worse.

  4. I’m pretty liberal too and not that bothered by such stuff, I would question whether a mainstream TV ad is really the place for it. We will see what happens to Cadbury’s sales figures to see what others think. I suspect that Nestle will be rubbing their hands.

  5. I’ll finish my box of Roses (no point in being silly about these things) but they’ll be the last thing from Cadburys I’ll be buying for a while. Shame because I like their chocolate.

  6. As well as the fags and nogs show that is daily inflicted on us ( and no, I will not ‘tone it down’ or ‘use their preferred terms’ because they wont do it for me), we also have continual ‘disabled’ as in tin legs and missing bits on so many crowd scenes in commercials. Nothing against disabled people, “there but for the grace of God” etc., but having it shoved down my throat as though it is somehow wonderful to be missing bits is getting to be a pain. I simply will not buy anything they advertise, lets see if loss of revenue brings this to a halt.

  7. Cadburys is now an American Company so no surprise they are fully woke. The only response, as with Gillette, is not to buy the products if you don’t like their politics.

    • The trouble, Degsy, with boycotting the ‘woke’ companies is that, for example, all the major supermarket chains are ‘woke’, and so sometimes it simply isn’t possible to boycott certain companies if they are the only source of a product you require.

      (By the way, if you’re wondering why I put the word ‘woke’ in quotes, the reason is that I think it’s a dumb usage of the word, probably coined by lefties. I like to put dumb lefty words in quotes.)

  8. Chatting to a colleague about this (nothing to do with my previous post), he commented that, for the two men to share a chocolate egg in that fashion, they would have to breach the 2 metre distancing rule. Are Cadburys inciting people, especially gays, many of whom are known to be rampantly promiscuous, to risk spreading coronavirus? Irrespective of the sex of the two people, the Advertising authorities should ban this advert and fine Cadburys.

  9. “…I grew up not caring about peoples’ sexuality. It’s none of my concern. Equally though, I don’t want it shoved in my face..”

    That has been my philosophy for nearly 60 years now. I really couldn’t care less what anyone does in the privacy of their own bedroom providing it doesn’t involve animals or children, and is consensual.

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